Using Marketing Research to Select New Target Markets Not Only

question 15

True/False

Using marketing research to select new target markets not only involves determining the size of various market segments,but also determining if the market segment is growing or shrinking.

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Definitions:

Bullet Points

are symbols used in lists to organize items, making them easier to read.

Long Headings

Extended titles or headings used in documents to provide clear and detailed descriptions of the content that follows.

Short Headings

Concise titles or labels used to organize or summarize content in written material.

Confuse

To make someone unable to think clearly or to understand something.