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Which of the Following Marketing Information System Components Gathers Information

question 35

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Which of the following marketing information system components gathers information about events and happenings "outside" of the firm?


Definitions:

ACT Test

A standardized test used for college admissions in the United States that assesses a student's readiness for college-level work.

Variances

A rephrased definition: Measures of the dispersion or variability within a dataset, showing how widely the data points diverge from the mean value.

Day Students

Students who attend school or college during the day but do not live on campus.

Night Students

Individuals who attend educational courses or classes during the evening or nighttime, often due to daytime commitments.

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