The Home Page for TheKnot

question 198

Multiple Choice

The home page for TheKnot.com,a website for locating everything needed for a wedding.The site contains several links to other websites that an engaged couple might need,including a travel agency,a linen store,a wedding gown retailer,and several other links.TheKnot.com is a good example of a website that incorporates the __________ design element.

• A)convenience
• B)connection
• C)control
• D)community
• E)communication

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Definitions:

Measurement Perspective

An approach focusing on the quantification and assessment of variables or performance indicators, often for the purpose of evaluation or improvement.

Customer Investments

Definition: Financial or non-financial resources that customers commit to a brand, product, or service, expecting some form of value or return.

Social Media

Social media encompasses a range of online platforms and applications where users create, share, and interact with content, enabling wide dissemination of information and rapid communication.

Social Media Relationship

The connection and interaction that occur between brands and consumers or between individuals on social media platforms.