One of the Advantages Associated with Radio as an Advertising

question 283

Multiple Choice

One of the advantages associated with radio as an advertising medium is that it

• A)has a long exposure time.
• B)has a perishable message.
• C)has an unlimited amount of advertising time available.
• D)allows ads to be placed quickly.
• E)is relatively simple to convey complex messages.

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Definitions:

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Clear, measurable goals that an individual or organization aims to achieve within a specific timeframe.

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