-Figure 12-4 Above Depicts the Four Most Common Marketing Channels

question 78

Multiple Choice

-Figure 12-4 above depicts the four most common marketing channels for business products and services. Z represents

• A)consumers.
• B)industrial users.
• C)dual distributors.
• D)agents or brokers.
• E)industrial distributors.

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Definitions:

Memberships

The state or condition of being a member or part of a society, club, or other group, typically entailing certain privileges or responsibilities.

Nonpublic Corporation

A corporation whose shares are not traded publicly on stock exchanges and is usually privately held, often family-owned or with a small group of investors.

Transferable

A feature of an asset or financial instrument that allows it to be transferred or sold from one party to another without restriction.

Nonprofit Corporation

An organization established for purposes other than making a profit, such as charitable, educational, or cultural.