Setting a High Price So That Quality- or Status-Conscious Consumers

question 296

Multiple Choice

Setting a high price so that quality- or status-conscious consumers will be attracted to the product and buy it is referred to as

• A) skimming pricing.
• B) status pricing.
• C) price lining.
• D) value pricing.
• E) prestige pricing.

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Definitions:

Gender Stereotyping

The act of assigning expected behaviors, roles, or attributes to individuals solely based on their gender.

Gender Discrimination

Unfair or unequal treatment of individuals based on their gender, leading to disparities in opportunities, rights, and responsibilities.

Biological Approach

A way of looking at psychological issues by focusing on the physical and genetic bases of behavior and mental processes.

Evolutionary Basis

Refers to the underlying principles or reasons explained by evolution, typically in relation to the development of species or behaviors.