Imagine That Post Cereal Introduces a Cereal Bar-Trail Mix Crunch-Just

question 257

Multiple Choice

Imagine that Post Cereal introduces a cereal bar-Trail Mix Crunch-just like the ones Kellogg's and General Mills already have on the market.Post has decided to promote the bars using ads without coupons and to price the bars at about the same price as these other brands.Post Cereal Trail Mix Crunch cereal bars will also be distributed to the same stores as the products from Kellogg's and General Mills' bars.Which of the following barriers to new product adoption will most likely prevent the Post Cereal Trail Mix Crunch cereal bars from being a successful product?

• A)value barrier
• B)psychological barrier
• C)risk barrier
• D)usage barrier
• E)social barrier

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Authorized

Having official permission or approval.

Principal

The amount of money originally invested or loaned, upon which interest is calculated, or in agency relationships, the person who empowers an agent to act on their behalf.

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An agent who acts on behalf of another without receiving any compensation for their services.

Paid Agent

A professional or entity compensated to act on behalf of another in a transaction or negotiation.