Which Stage in the New-Product Process Has as Its Purpose

question 273

Multiple Choice

Which stage in the new-product process has as its purpose to identify the strategic role the new product might serve in the firm's overall objectives?

• A)idea generation
• B)screening and evaluation
• C)business analysis
• D)new-product strategy development
• E)development

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Definitions:

First Department

The initial stage or section in a manufacturing or production process, where the raw materials start their transformation.

First-In, First-Out

An inventory valuation method that assumes goods are sold in the order they are acquired, so the oldest inventory items are sold first.

Process Costing

A costing methodology used in industries where production is continuous, assigning costs to masses of similar units.

Materials

Raw inputs or components that are used in the production of goods or delivery of services.