A Direct Forecast Involves Estimating the Value to Be Forecast

question 23

Multiple Choice

A direct forecast involves estimating the value to be forecast and

• A) making decisions without any intervening steps.
• B) halving the highest values and doubling the lowest values to determine an acceptable forecast range.
• C) selecting the alternative that holds the greatest consensus within the management team.
• D) then conducting a sensitivity analysis to determine price elasticity.
• E) selecting the forecasting alternative that would allow a firm to survive financially even if the forecasts are incorrect.

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Definitions:

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A technique for electronically transmitting messages from one computer user to one or several recipients over a network.

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The transmission of scanned documents or texts over a telephone line, typically using a facsimile machine.

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A form of online communication that allows real-time text transmission over the internet or a computer network.

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A theory that describes the capacity of a communication medium to accurately reproduce the information sent over it.