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An Ad for Conesco's Life Insurance Asks the Question,"How Do

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An ad for Conesco's life insurance asks the question,"How do you plan on supporting your family after you pass away?" The ad shows a tombstone with a sign that offers the face of the stone as ad space.The ad is intended to appeal to which of the hierarchy of needs?


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Cross-Cultural Studies

Examination of human behavior, society, and phenomena across different cultures to understand their similarities and differences.

Gender Equality

Gender Equality refers to the state in which access to rights or opportunities is unaffected by gender.

Language Arts

An area of study that includes reading, writing, speaking, listening, and sometimes literature and composition, usually taught in elementary and secondary schools.

Sex Partners

Individuals with whom one has sexual relations or engagements.

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