How Would Consumers Who Purchased a New and Innovative Nike

question 398

Multiple Choice

How would consumers who purchased a new and innovative Nike LeBron X basketball shoe for $315 try to reduce any cognitive dissonance they feel?

• A)limit their information search to an internal one
• B)minimize problem solving involvement
• C)read ads for the new basketball shoe even after the purchase has been made
• D)conceal the product purchase from others
• E)If the shoe is comfortable and gives the requisite support,there will be no cognitive dissonance.

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Definitions:

Natural Selection

The process by which traits become more or less common in a population due to consistent effects upon the survival or reproduction of their bearers.

Adaptive Changes

Adjustments or modifications in organisms or populations that enhance their survival and reproductive success in a particular environment.

Natality

The rate at which individuals produce offspring; the average per capita birth rate.

Offspring

The product of reproduction, a new organism produced by one or more parents.