In the VALS Framework,consumers Who Spend Much of Their Income

question 351

Multiple Choice

In the VALS framework,consumers who spend much of their income on fashion,entertainment,socializing,offerings that make them look good,and have a desire for the latest things are called

• A)Believers.
• B)Experiencers.
• C)Strivers.
• D)Makers.
• E)Thinkers.

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Definitions:

Net Cash

The amount of cash available after all cash inflows and outflows have been accounted for, typically within a specific period.

Operating Activities

Activities that relate to the primary operations of a company, such as selling products or providing services, as opposed to financing or investing activities.

Investing Activities

Financial transactions involving the purchase or sale of long-term assets and investments.

Net Cash

The amount of cash and cash equivalents minus any liabilities or financial obligations.