KFC Specializes in the Chicken Segment of the Fast-Food Market

question 22

Multiple Choice

KFC specializes in the chicken segment of the fast-food market. This is an example of a ________ strategy.

• A) market penetration
• B) focus
• C) vertical integration
• D) conglomerate diversification

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Definitions:

German Heritage

Refers to the cultural and historical legacy derived from the people, traditions, and artifacts of Germany.

CNN News

An American news-based pay television channel known for its 24-hour news coverage.

Ethnolinguistic Majority

The dominant language-speaking group within a society, often possessing a significant influence over national culture and policy.

Upward Convergence

The process whereby individuals adjust their behavior, attitudes, or beliefs towards a perceived higher standard or norm.