Alfred Derives Utility from Consuming Iced Tea and Lemonade

question 50

Multiple Choice

Alfred derives utility from consuming iced tea and lemonade. For the bundle he currently consumes, the marginal utility he receives from iced tea is 16 utils, and the marginal utility he receives from lemonade is 8 utils. Instead of consuming this bundle, Alfred should:

• A) buy more iced tea and less lemonade.
• B) buy more lemonade and less iced tea.
• C) buy more iced tea and lemonade.
• D) buy less iced tea and lemonade.
• E) none of the above is necessarily correct.

---

Definitions:

Short Exposure Time

The brief duration during which an audience is exposed to a promotional message or advertising content.

Specific Audiences

Particular groups of people targeted by a marketing campaign or message, often defined by demographic, psychographic, or behavioral characteristics.

Commercial Interruptions

Breaks during television or radio programming, where advertisements are shown or played.

DVR

Digital Video Recorder, a device that records and stores video content in digital format, allowing for later playback.