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If Demand Is Elastic, a Decrease in Price Leads to a Decrease

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If demand is elastic, a decrease in price leads to a decrease in total revenue.


Definitions:

Cost of Goods Sold

This is an accounting term that refers to the direct costs attributable to the production of the goods sold by a company.

Income from Operations

Revenue from a company's everyday business activities minus the costs and expenses associated with those operations.

Operating Expenses

Costs associated with the day-to-day operations of a business, including rent, utilities, salaries, and office supplies, but excluding cost of goods sold and capital expenditures.

Cost of Goods Sold

the direct costs tied to the production of goods sold by a company, including both raw material costs and labor costs.

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