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Which of the Following Is an Example of Consumer-Generated Marketing

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Which of the following is an example of consumer-generated marketing?
Toyota's presence in online communities
Nike's Nike Plus running Web site
H.J.Heinz's use of brand-related consumer videos posted on video-sharing websites
Neiman Marcus's InCircle Rewards program for its best customers
The Lexus Covenant aimed at creating customer delight


Definitions:

Labor Force Entrants

Individuals who are entering the workforce for the first time or after an absence, contributing to the available labor supply.

Real GDP

Gross Domestic Product adjusted for inflation, which accurately reflects the value of goods and services produced by an economy.

Business Quarter

A division of a year into four parts, each typically lasting three months, used in financial reporting and forecasting.

Nominal Rate

The interest rate before adjustments for inflation, representing the face value of financial products.

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