Which of the Following Best Explains Why Consumers Have Greater

question 53

Essay

Which of the following best explains why consumers have greater power and control in today's marketplace?
The production concept and competition have lowered prices.
Implementation of the product concept has resulted in continually improving products.
Customer-driving marketing creates products and services that meet customers' future needs.
More companies are implementing societal marketing and weighing long-run costs and benefits.
Through new communication technologies, customers have more access to information and more methods of sharing their opinions with other customers.

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Definitions:

Reporter

A journalist who investigates, collects, and presents information as news.

Inaccuracy

The quality of being incorrect or not precise, often leading to errors in understanding or representation.

Newsworthy

Information or events considered significant or interesting enough to be reported in the news media.

Homicides

The act of killing another human being, either lawfully or unlawfully.