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The Aim of Customer Relationship Management Is to Create Not

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Essay

The aim of customer relationship management is to create not just customer satisfaction,but customer delight.Explain.


Definitions:

Merged Firm

A company that exists after two or more companies have combined into one through a merger or acquisition.

Acquisition

The process where one company purchases most or all of another company's shares to gain control over it.

Acquisition

The process of acquiring control of another company or business entity through purchase or merger.

Shares Outstanding

The total number of shares of a company that have been issued and are currently owned by shareholders.

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