Amtrak Is a Publicly Owned Company That Provides Rail Service

question 268

Multiple Choice

Amtrak is a publicly owned company that provides rail service.This means that Amtrak's prices tend to be _____ than if it were a private company,and the quality of service tends to be _____ than if it were a private company.

• A)higher;worse
• B)higher;better
• C)lower;worse
• D)lower;better

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Definitions:

Promotional Element

Components of a marketing strategy which aim to increase awareness, availability, and sales of a product, often including advertising, sales promotion, and public relations activities.

Personal Selling

A sales method involving direct, face-to-face interaction between a salesperson and a potential customer, tailored to the customer's needs and preferences.

Introduction Stage

The phase in a product life cycle where a new product is launched into the market and marketing efforts are made to inform consumers of its existence.

Promotional Objective

A promotional objective is a specific goal that a business intends to achieve through its promotional activities, such as increasing awareness or boosting sales.