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A Specific Communication Task to Be Accomplished with a Specific

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A specific communication task to be accomplished with a specific target audience during a specific period of time is called an advertising objective.


Definitions:

Crisis Communication

The practice of protecting and defending an individual, company, or organization facing a public challenge to its reputation.

Network Diffusion

The process through which information, ideas, or trends spread through a network, such as social networks, affecting its participants.

Social Media Messages

Communications shared through social media platforms intended to engage, inform, or influence the audience.

Chatbots

Computer programs designed to answer questions that mimic conversation with people using artificial intelligence.

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