Examlex
When does a marketer use a comparative ad?
Variable-interval
A schedule of reinforcement where a response is rewarded after an unpredictable amount of time has passed, in behaviorism.
Positive Reinforcement
A process by which the likelihood of a behavior's occurrence is increased through the addition of a desirable stimulus immediately following the behavior.
Productivity Goal
An objective set to achieve a specific level of output or efficiency in work or other activities, aiming to optimize performance.
Negative Reinforcers
Stimuli that, when removed after a behavior, increase the likelihood that the behavior will occur again in the future.
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