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Some Direct Marketers Have Been Accused of Taking Advantage of Impulsive

question 10

Short Answer

Some direct marketers have been accused of taking advantage of impulsive or less-sophisticated buyers.These merchants use ________ intended to mislead buyers.
direct-email marketing
telephone marketing
online social networks
mobile phone marketing
kiosk marketing

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Definitions:

Total Cost

A comprehensive collection of costs involved in manufacturing goods or services, covering both stable and changeable expenses.

Marginal Cost

The extra expense associated with manufacturing an additional unit of a product.

Fixed Costs

Costs that do not change with the level of output produced, such as rent, salaries, and insurance premiums.

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Specialized cakes decorated and made to celebrate a person's birthday.

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