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Marginal utility theory derives
Trust
Confidence in the reliability, truth, ability, or strength of someone or something.
Self-Efficacy
An individual's belief in their capabilities to achieve a goal or an outcome through their own actions.
Negotiation Goals
Objectives or outcomes that parties involved in a negotiation process aim to achieve.
Assertiveness
The quality of being self-assured and confident without being aggressive, in a way that respects the views and boundaries of others while effectively communicating one's own needs and desires.
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