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Assume That You Are a Manager at a Firm That

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Assume that you are a manager at a firm that has hired lobbyists to influence legislation affecting your firm's industry to its advantage.Your firm takes a(n) ________ approach to the marketing environment.
reactive
proactive
adversarial
passive
team work


Definitions:

Employees

are individuals who are hired by an organization to perform specific duties in exchange for compensation.

Social Movement Unionism

A form of union organizing that integrates broader social and economic justice issues into its goals and activities.

Business Unionism

A labor union approach focusing on negotiating wages, benefits, and working conditions rather than broader social change or workers' control over production.

Worker Voice

The ability of employees to express their opinions, concerns, and suggestions about the workplace, often through unions or employee representation.

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