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Findings by various researchers have shown that
Sales Message
A communication designed to persuade or influence a potential buyer to make a purchase, highlighting the benefits and value of a product or service.
Deductive Outline
A structured framework for organizing information, starting from general ideas or principles and moving towards specific details or examples.
Claim Messages
Written or verbal communication that asserts a request for acknowledgment, remuneration, or entitlement from another party.
Guarantee
A formal promise or assurance, typically in writing, that certain conditions will be fulfilled, often related to the quality of a product or service.
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