Why Do International Markets Need to Be Segmented

question 127

Essay

Why do international markets need to be segmented?

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Definitions:

Accounts Payable

Obligations a business has to its creditors, arising from the purchase of goods and services on credit.

Perpetual Inventory System

A system for accounting inventory that instantly captures the transactions of buying or selling via computerized point-of-sale systems and software for enterprise asset management.

Gross Method

An accounting practice where purchases are recorded at their full invoice price without deducting discounts that may later be received.

Merchandise

Goods that are bought and sold within a retail or wholesale environment, comprising the primary source of revenue for merchandising companies.