A Sensational ________ May Grab Consumers' Attention and Produce Pleasing

question 56

Short Answer

A sensational ________ may grab consumers' attention and produce pleasing aesthetics, but it does not necessarily improve a product's performance.
design
style
experience
service-profit chain
augmented product

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Definitions:

Trained Introspection

A method used in early psychology that involves training individuals to carefully and systematically analyze and report their conscious experiences.

Wilhelm Wundt

Wilhelm Wundt is known as the father of experimental psychology; he established the first psychology laboratory at the University of Leipzig in 1879, marking the formal beginning of psychology as a separate scientific discipline.

Psychology

The scientific study of the mind and behavior, encompassing various aspects of human experience.

Wilhelm Wundt

A German physician, physiologist, and philosopher widely regarded as the father of experimental psychology.