Examlex

Solved

Which of the Following Is a Potential Drawback of Multibranding

question 15

Essay

Which of the following is a potential drawback of multibranding?
Consumers may become confused about the image of the main brand.
An overextended brand name might lose its specific meaning for consumers.
Different product features can appeal to consumers with different buying motives.
The company's resources may be spread over too many brands.
The company can occupy more retail shelf space.


Definitions:

Transfusion

The process of transferring blood or blood products from one person into the circulatory system of another.

Adaptive Immune Response

The aspect of the immune system that learns to recognize specific pathogens and provides enhanced response upon subsequent exposures, involving B and T cells.

Phagocytic Cells

Cells that are capable of ingesting and breaking down pathogens or particles, playing a key role in the immune response.

Neutrophils

White blood cells that are a key part of the immune system, responsible for fighting infection by ingesting microorganisms and releasing enzymes.

Related Questions