Examlex
Brands are powerful.They have status and value.Interestingly though brands are really nothing but ________.
ideas
agreements
labels
promises
contracts
Environmental Scan
An assessment that helps the social media professional evaluate the current landscape within which a client or organization operates.
Political Factors
Elements related to government actions, political stability, and policies that can affect an organization's operations and strategic decisions.
Legal Factors
Elements that involve laws, regulations, and legal principles affecting the operations and decisions of businesses or individuals.
Goal Statement
A broad statement that captures the overall focus for your social media initiative.
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