In Which of the Following Cases Is a Firm Employing

question 41

Multiple Choice

In which of the following cases is a firm employing omni-channel retailing?

• A) E-tailers such as Hammon.com market their products through a strong online presence.
• B) Wingate Retail sells its products through e-tailers and hundreds of physical superstores.
• C) Russel Stores' sales operations are based on heavy outbound telephone marketing.
• D) Lues Wholesalers markets its products to retailers through personal selling.
• E) Local convenience stores promote products through word-of-mouth marketing.

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Definitions:

RNA

Ribonucleic acid is a type of nucleic acid found in every living cell, serving as a messenger that transports directions from DNA for the production of proteins.

Nitrogen Bases

Organic molecules that make up the building blocks of DNA and RNA, including adenine, thymine, cytosine, guanine, and uracil.

Enzymes

Natural substances that markedly enhance the rate at which virtually all intra-cellular chemical reactions occur.

Catalysts

Substances that speed up chemical reactions without being consumed or altered in the process, critical in facilitating various biological and industrial processes.