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Which of the following is NOT a market?
Two-step Communication
A theory in communication where information flows from the media to opinion leaders and then to a wider audience.
Social Networking Sites
Online platforms that enable users to create personal profiles and connect with friends and family, share content, and establish social and professional networks.
Rate of Diffusion
The speed at which a new product, service, or innovation spreads across a market or society.
Highly Complex Innovations
Innovations that are sophisticated and involve a high degree of technical advancement or complex combinations of technologies and processes.
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