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Price Competition
A market situation where businesses compete primarily by lowering their prices to attract customers.
Quality Competition
The competition among businesses to offer products or services of higher quality, often instead of competing on price.
Product Differentiation
Refers to the process of distinguishing a product or service from others in the market to make it more attractive to a particular target market.
Market Power
The ability of a firm to influence or control the price and output levels in a market.
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