Which of the Following Is a Structured Method of Online

question 81

Multiple Choice

Which of the following is a structured method of online research where marketers require direct responses from customers?

• A) online behavioral targeting
• B) social media tracking
• C) online listening
• D) online surveys
• E) blog analysis

---

Definitions:

Organizational Objectives

The specific, measurable goals set by a business or organization to guide operations and strategic planning.

Planning

The process of setting objectives, determining strategies to achieve those objectives, and developing plans to integrate and coordinate activities.

Conversion Costs

The combined total of direct labor and manufacturing overhead costs that are incurred to convert raw materials into finished products.

Period Costs

Expenses that are not directly tied to the production process and are expensed in the accounting period in which they are incurred, such as salaries and utilities.