The Use of Traditional Business Marketing Concepts and Tools to Create

question 95

Multiple Choice

The use of traditional business marketing concepts and tools to create behaviors that will benefit individual and societal well-being is called ________ marketing.

• A) person
• B) green
• C) non-profit
• D) social
• E) traditional

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Definitions:

Encoding

The beginning step of converting data into a format suitable for memory storage.

Remembering

The process of retrieving information or experiences from the past, involving various cognitive mechanisms and parts of the brain.

Decoding

The process of interpreting and making sense of a message or symbol system, such as reading or understanding spoken language.

Recall

The process of retrieving information from memory without the aid of cues.