Which Statement Is Most Likely True About Idea Generation in the New

question 25

Multiple Choice

Which statement is most likely true about idea generation in the new product development process?

• A) Idea generation is most effective when it occurs after idea screening.
• B) Most companies set a limit for the number of ideas generated to simplify the process.
• C) Intrapreneurial programs enable customers to contribute to the idea generation process.
• D) Idea generation is usually followed by procedures that reduce the total number of ideas.
• E) A company can either develop ideas through internal or external sources but not through both.

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Definitions:

Copula

The part of a proposition that links the subject to the predicate, commonly found in the form of "is" or "are".

Categorical Proposition

A statement that asserts or denies something about all members of a category or class.

Predicate

A component of a sentence or clause that has a verb and expresses something regarding the subject.

Syllogism

A deductive argument with two premises and a conclusion.