According to the Elaboration Likelihood Model (ELM),if Either __________ or ___________

question 5

Multiple Choice

According to the elaboration likelihood model (ELM) ,if either __________ or ___________ is/are missing,people are unlikely to be persuaded by facts and substance.

• A)reward;punishment
• B)emotional pleas;personal connections
• C)serious threats;scientific evidence
• D)motivation;opportunity for careful processing

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Definitions:

Intercompany Sales

Transactions between companies under the same parent company, often used for the transfer of goods and services.

Gross Margin

A company's sales revenue minus its cost of goods sold, used to assess the efficiency of a company's core operations.

Inventory

The total amount of goods and materials held by a company for the purpose of resale or production.

Income Tax Expense

The cost incurred by businesses and individuals due to earnings, calculated according to governmental tax rates.