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The marketplace isn't what it used to be. List and briefly discuss the new behaviors, opportunities, and challenges that await the marketer in the 21st century.
Insurance Costs
Expenses associated with purchasing insurance policies to protect against risks.
Straight-line Depreciation
A method of allocating an asset's cost evenly across its useful life.
Per-unit Cost
The cost incurred to produce, maintain, or sell one unit of a product or service, calculated by dividing total costs by the number of units.
Mixed Cost
A cost that contains both variable and fixed cost elements, making its total expense vary with activity level but not in direct proportion.
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