Which of the Following Is an Example of Contextual Ad

question 81

Multiple Choice

Which of the following is an example of contextual ad placement?

• A) advertisements that appear when a consumer types in the term "baby" in Google
• B) dynamic advertisements of an automobile company appear in a newspaper's Web site
• C) descriptive listings of products and services in an online shopping Web site
• D) "buy now" tags that appear near the product description in a company's Web site
• E) advertisement of a new movie that appears at the background of a news Web page

Analyze how prices and income affect consumer choices and demand for goods.

Identify the effects of changes in prices, income, and utility functions on consumer behavior.

Understand the concept of a budget constraint and how it shapes consumer choices.

Describe and analyze the concept of indifference curves and marginal rates of substitution.

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Definitions:

Sightsavers

An international non-profit organization working to prevent avoidable blindness and promote the rights of people with disabilities.

Trachoma

An infectious disease caused by bacterium Chlamydia trachomatis, leading to a roughening of the inner surface of the eyelids, which can result in blindness if untreated.

Impoverished Countries

Nations with low levels of income and wealth, often characterized by widespread poverty.

Female Entrepreneurs

Women who initiate, organize, and run their own businesses.