Joseph, a Student of the Columbia University, Finds Many of His

question 7

Multiple Choice

Joseph, a student of the Columbia University, finds many of his classmates have purchased the I-pad tablet PC from Apple Computers. I-pad, launched a few months before has been identified as a very useful product and many students in the U.S. have rated it highly. Considering all these, Joseph also decides to purchase an I-pad. Which of the following is the adopter group to which Joseph belongs?

• A) early adopter
• B) innovator
• C) late majority
• D) laggard
• E) early majority

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Definitions:

Management Theory

A collection of ideas and principles that guide the organization, planning, and control of an organization to achieve its objectives.

Operational Efficiency

The capability of an organization to deliver products or services to its customers in the most cost-effective manner while ensuring the quality of its product, service, and support.

Zero Defects

A quality management philosophy aiming for the elimination of defects through continuous improvement.

Internal and External Customers

Internal customers are employees or departments within an organization that depend on each other's work, while external customers are individuals or entities that purchase the company’s products or services.