Which of the Following Terms Refers to the Degree to Which

question 79

Multiple Choice

Which of the following terms refers to the degree to which the innovation can be tried on a limited basis?

• A) compatibility
• B) relative advantage
• C) divisibility
• D) communicability
• E) complexity

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Definitions:

Personal Selling Process

A series of steps salespeople use, from prospecting to closing, to persuade consumers to make a purchase.

Qualified Prospect

A potential customer who has been researched and vetted to meet certain criteria making them more likely to purchase.

Personal Selling Process

The steps taken by a salesperson to engage, convince, and close deals with customers, often involving interpersonal interaction.

Qualified Prospect

An individual or entity that meets certain criteria or qualifications making them a likely candidate for a sale or business transaction.