Which of the Following Is NOT a Common Variable Used

question 167

Multiple Choice

Which of the following is NOT a common variable used by both consumer and business marketers while segmenting markets?

• A) operating characteristics
• B) loyalty status
• C) usage rate
• D) geographic location
• E) benefits sought

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Definitions:

Passers-By

Individuals who are going past a particular location on foot or by another means of transportation, often without stopping.

Insults

Remarks or actions intended to offend, demean, or criticize someone, often used to express contempt or to hurt someone's feelings.

Sports Crisis

A situation that disrupts the normal functioning or integrity of sports organizations or events, often caused by scandals, financial problems, or disputes.

Misinterpreted Comments

Remarks or statements that have been understood incorrectly, leading to confusion or misunderstanding.