Information in a Company's Database Can Come from Many Sources

question 56

Multiple Choice

Information in a company's database can come from many sources. An advantage of harnessing such information is to ________.

• A) eliminate employee turnover
• B) achieve a high degree of employee empowerment
• C) gain competitive advantage
• D) gain access to mass markets
• E) eliminate resource dependency

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Definitions:

Qualified Prospect

A potential customer who has been researched and vetted to meet certain criteria making them more likely to purchase.

Personal Selling Process

The steps taken by a salesperson to engage, convince, and close deals with customers, often involving interpersonal interaction.

Qualified Prospect

An individual or entity that meets certain criteria or qualifications making them a likely candidate for a sale or business transaction.

Personal Selling Process

A direct face-to-face marketing approach where salespeople use personal interaction to persuade potential buyers to purchase a product or service.