Companies Use Secondary Data, Personal Experience, and Word of Mouth

question 101

Multiple Choice

Companies use secondary data, personal experience, and word of mouth to ________.

• A) identify competitors' target customers and strategies
• B) identify competitors' target locations and market share
• C) learn about their competitors' strengths and weaknesses
• D) select competitors to attack or avoid
• E) estimate competitors' sales projections

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Definitions:

Privileges and Immunities Clause

A provision in the U.S. Constitution ensuring that citizens of each state are entitled to the privileges and immunities of citizens in the several states.

Commercial Activities

are activities undertaken by businesses or individuals for the purpose of generating profit or revenue.

Full Faith and Credit Clause

A clause in the United States Constitution that requires each state to recognize and respect the judicial proceedings, public records, and legislative acts of every other state.

Judicial Decision

A ruling or determination made by a judge or court regarding a legal matter or case.