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Noticing that the themed envelopes aren't selling well, Charles Payton decides to offer customers a special "letter writing" kit, He prices the kit-which comprises letter paper, matching envelopes, and pens-at $5, even though the combined prices of the individual items is $8. Which of the following pricing strategies is he using?
Parachute
A device used for slowing down an object in motion, especially from a high altitude, by creating drag.
Employment Data
Statistical information related to the labor market, including figures on employment, unemployment, job creation, and workforce demographics.
Screening Phone Call
A preliminary telephone call to determine the caller's intent or the relevance of the call before any substantive conversation takes place.
Firm Handshake
A strong and solid grip exchanged between two people upon meeting or agreeing, often interpreted as a sign of confidence and reliability.
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