Which of the Following Follows a Customer-Centered "Sense-And-Respond" Philosophy Rather

question 73

Multiple Choice

Which of the following follows a customer-centered "sense-and-respond" philosophy rather than a product-centered "make-and-sell" philosophy?

• A) market segmentation
• B) the production concept
• C) the marketing concept
• D) the inside-out perspective
• E) marketing myopia

---

Definitions:

Legally Sanctioned

Actions or behaviors that are permitted or approved by law, often implying they have been officially authorized or ratified.

Impeachment

The process by which Congress brings charges against and tries a high-level government official for misconduct.

Supreme Court

The highest judicial court in a country or state, which has the ultimate authority to adjudicate in legal disputes and interpret the law.

Tyranny of the Majority

A situation in a democratic setting where the majority's interests or decisions oppress the minority.