For Most Marketers, Customer Relationship Management (CRM) Is Exclusively a Matter

question 83

True/False

For most marketers, customer relationship management (CRM) is exclusively a matter of customer data management.

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Definitions:

Psychologically Oriented

Focused or directed towards understanding the mental processes and behavior from a psychological perspective.

Instinct Approaches

Theoretical perspectives that emphasize the innate, automatic, genetic, and biological factors driving behavior.

Physiological Motivations

Basic bodily needs driving behavior, such as hunger, thirst, sleep, and avoidance of pain, essential for survival and well-being.

Ectotherm

An organism that relies on external environmental heat sources to regulate its body temperature, commonly referred to as "cold-blooded".