What Type of Persuasive Message Is Designed to Convince Business

question 92

Multiple Choice

What type of persuasive message is designed to convince business audiences to purchase products and services?

• A)Spider webs
• B)Anecdotes
• C)Persuasive business messages
• D)Continuous operations messages
• E)Marketing and sales messages

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Definitions:

Authority

A right or power assigned to an individual or organization to make decisions and enforce rules.

Confirmation Bias

Confirmation bias describes the tendency to search for, interpret, favor, and recall information in a way that confirms one's preexisting beliefs or hypotheses, while giving disproportionately less consideration to alternative possibilities.

Availability Heuristic

This is a mental shortcut that relies on immediate examples that come to a person's mind when evaluating a specific topic, concept, method, or decision.

Representativeness Bias

A cognitive bias where individuals judge the probability of an event by how much it resembles their existing stereotypes or expectations, rather than based on actual statistical evidence.