According to the Textbook, the First Organisation to Bring a Product

question 44

Multiple Choice

According to the textbook, the first organisation to bring a product or service to market is often referred to as the ________.

• A)prime player
• B)market leader
• C)first mover
• D)trailblazer
• E)first player

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Definitions:

Multidomestic Corporation

A company that operates in multiple countries, tailoring products, marketing, and operations to fit the cultural and societal needs of each location.

Third-Country National

An employee who is a citizen of one country, working in a second country, and employed by an organization headquartered in a third country.

Home-Country National

A term referring to employees who are working in their country of origin.

Hammer

A tool with a heavy head and a handle, used for breaking things or driving in nails.