'Buying Off' the Leader of a Resistance Group in Order

question 29

Multiple Choice

'Buying off' the leader of a resistance group in order to get his/her endorsement is an example of what kind of tactic for reducing change resistance?

• A)negotiation
• B)co-optation
• C)facilitation and support
• D)coercion
• E)education and commitment

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Definitions:

Advertising

The act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements in various media.

Corporate Citizenship

The social responsibility of a company to its environment and community, involving efforts to contribute positively to societal goals.

Profits

The financial gain obtained when revenues generated from business activities exceed the expenses, costs, and taxes associated with sustaining the business.

Dividends

Payments made by a corporation to its shareholders from its profits.