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________ Present(s)the Greatest Risk to an Organisation Going International

question 88

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________ present(s) the greatest risk to an organisation going international.


Definitions:

Your Gut

Colloquial term referring to an individual's instinctive reaction or initial feelings about a decision or situation, often sans empirical evidence.

Inelastic Product

A product or service whose demand does not significantly change with variations in its price.

Substitutes

Products or services that can be used in place of another to satisfy consumer needs or desires.

Skimming Strategy

A pricing approach where a high price is set for a new product to maximize profits from customers willing to pay high prices before lowering the price over time.

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